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Marketing, Sales and Business Development News and snippets from events, presentations, discussions and seminars

An Introduction To Search Intent

The following points may help you when considering search intent (Search intent is meaning) Stop thinking that you know best How to identify search intent what are they looking for Intent stages Informational -  why, what , how , who , can you , list of etc Commercial - best, compare, reviews, shop , online Transactional…

Tactics To Get More Website Links

3 inconvenient truths about link acquisition tactics Its really hard to get quality links Its imperative that you get links if you want to rank A lot of SEO's are guilty of relying on outreach Some approaches and techniques 1. Get you content into publications Create assets / content that people want, need or care…

The Power Of Emotion

Emotional campaigns twice as likely to generate profit as emotional ones. Findings from research completed after reviewing adverts from Cannes Ad Awards Uncovering human truths What do customers / consumers think Need to discover the real gems by engaging in human interaction There is so much data now that when we go through the data…

Some Of The Companies I Have Worked With

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